BANNER
ADVERTISING WITH OFFERFORGE
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GETTING
STARTED WITH OFFERFORGE
OfferForge South Africa
Publisher management
system is the interface you will use to
promote other companies products or
services
This guide will provide
you with an overview of how to
accomplish these tasks and and extra
monthly income online.
RUNNING OFFERFORGE CAMPAINS
Before you can begin
earning commissions, you will need to
find and select a campaign (or multiple
campaigns) to run on your web site. To
find a campaign, select the "Campaigns"
menu item from the menu bar, then select
"All Campaigns" from the menu drop down
box. This will list all of the campaigns
that are currently available for you to
earn commissions. There are three basic
types of campaigns.
- Cost-per-click
(CPC): You earn commissions with
CPC campaigns simply by providing a
link that visitors to your web site
or readers of your newsletter click
on and get redirected to the
campaign's landing page.
- Cost-per-lead
(CPA): With CPA campaigns, you
earn commissions based upon visitors
to your website clicking on an ad,
arriving at the campaigns landing
page and completing the signup form.
For you to receive credit for these
visitors they must complete the
entire signup process and arrive at
the finishing thank-you page.
- Cost-per-sale
(CPS): CPS campaigns are very
similar to CPA campaigns, except
that instead of simply signing up
for something, your visitor must
complete a sale. These campaigns pay
you based on the total amount of
completed sales.
Figure 1 shows a sample
campaign listing.
Figure 1 Campaign List
As you can see in this
example, you can easily determine the
type of campaign by the icons listed in
the column labeled type. CPC campaigns
have a C icon, CPA campaigns have an L
icon and CPS campaigns have an S icon.
This screen also provides
you with the name of the campaign, the
starting date of the campaign, a brief
descriptions, whether the program
expires based upon a date or clicks, the
payout amount for the campaign and the
current effective CPC of the campaign.
For non-click based
campaigns, the EPC is only to give you a
feel for the amount you may be able to
earn. It is computed by simply taking
the total commissions generated thus far
by all s and dividing by the
total number of clicks. Very early in a
campaign's life-cycle this number could
be quite skewed either positively or
negatively.
Once you've found a
campaign you would like to run, clicking
on the name will bring you to the
campaign details screen. A sample of
this screen is shown in Figure 2.
This screen provides you
with detailed information about the
commissions being offered and the
current number of clicks, leads or sales
the campaign has generated. This screen
is also where you obtain the creative
materials necessary for you to run the
campaign on your website or within your
newsletter.
There are two basic ways
that you can run campaigns on your
website - either by using random banner
rotation or by embedding a specific
piece of creative (text or image) and
the required html link.
Once you embed the random
banner rotation code within your
website, you can add or change the
banners within your rotation at any
time, either by viewing the details of a
campaign and selecting Add or Remove for
a particular banner and then clicking
the Update Banner Selections button or
by Selecting Banner Rotation from the
main Campaigns menu listing.
If you do not choose to
use banner rotation, you can embed the
banners for a campaign within your
website or newsletter by copying the
HTML snippet from the box below the
desired banner and pasting into your
HTML. This code tells our tracking
software which banner to display and
identifies your account to the
system for tracking purposes. It's very
important to copy and paste this code
exactly as it is shown or you may not
receive proper credit for the traffic
your site is generating.
VIEWING
CAMPAIGN STATISTICS
DirectTrack™ allows you
to see the clicks, leads and sales
you've generated in real-time. You can
know exactly where things stand by
simply logging into your account
and selecting Statistics from the menu
bar. Next you choose the date range and
campaigns you would like to see. Figure
3 show a sample listing of statistics.
You can see the number of
clicks, leads or volume of sales
generated by your web site. You are also
shown your EPC. If you are running
multiple banners for a single campaign,
you can also get a detailed breakdown of
your stats by banner by clicking on the
View button within the Banner Statistics
column.
Figure 3 Viewing Statistics
TRACKING
YOUR EARNINGS
By clicking on the
Payment Info link in the menu bar, you
are taken to the screen showed in Figure
4.
Figure 4 Payment Information
This screen shows you the
amount of commissions you've earned
during the current period and the total
commissions you've earned to date.
MANAGING
YOUR ACCOUNTS
Within the Account Info
menu, you can change your contact
information by selecting Edit Account;
change your password by using the Change
Password Link; deactivate your account
by selecting Delete Account; change your
notification options; or download an
United States IRS form W9.
Changes you make to your
contact or web site information are
reviewed by a
manager before being accepted, so these changes will not take effect
immediately. The notification options
available, set whether or not you would
like to receive periodic emails from us;
be notified as new campaigns become
available or old campaigns are
deactivated; or receive email
notification of an immanent payment.
These notifications are a great way to
stay up-to-date with changes and it is
highly recommended that you elect to
receive them.
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OFFERFORGE CAMPAIGNS
This is the page where you
can retrieve campaigns to run on your
website/newsletter/email, etc. All active campaigns will
appear here. You can see the type of campaign (whether it's
a CPC, CPA or CPS) campaign, and how it is tracked (whether
in real time or by import). You can also see the name of the
campaign, how often the campaign is updated (whether in real
time, monthly, weekly or sporadically). This table also
lists the date the campaign is available (start date), a
short description of the campaign, when the campaign
expires, the payout (ie. How much you will be paid per
click/lead/sale) and the EPC.
If you click on the name of the campaign, you can view
detailed information about the campaign
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OFFERFORGE TOOLS
The tools page contains
information on how to use banner rotation and banner
rotation by category, information about popup/popunder
campaigns, an advanced campaign/creative search, and any
information your employer may have provided regarding
bonuses.
Banner rotation will provide you with instructions on how to
rotate multiple pieces of creative within your
website/newsletter/email. This requires you to paste a piece
of code generated here into your website.
Banner rotation by category will provide you with
instructions on how to rotate banners from within a specific
category. This requires you to paste a piece of code
generated here into your website.
PopUp/PopUnder will provide you with instructions on how to
use interstitial type advertisements on your website. This
requires you to paste a piece of code generated here into
your website.
The Advanced campaign/creative search allows you to perform
a detailed search for campaign and/or creative. You may
search by campaign type, by "other criteria", by category or
by banner. You can also view a list of deactivated campaigns
through this page.
If your employer is running a bonus program, you can view
any information regarding that program here.
If your employer is running a Super Affiliate program, you
will see a link here that will provide you with the ability
to refer affiliates to the network. If an affiliate signs up
off of your referral, you will receive a percentage of each
sale they make.
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OFFERFORGE STATISTICS
The statistics page will
show you performance statistics on a single or on all
campaigns that you are running.
Simply select the campaign you wish to see (or all
campaigns) and then set the date range and click the
"Display Stats" button.
Alternatively, you can download this information as a .csv
file that can be opened in MS Excel.
These statistics include information on how many
impressions, clicks, leads and sales you generated. It also
includes the payout amount and the total earnings for the
campaign.
You can also view specific banner statistics from this page.
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ACCOUNT INFO
You can manage all aspects
of your account from this page. There are links to: edit
your account information, change your password, set
notifications, request that your account be deleted, and
review your Terms of Agreement.
In the edit account area you can change anything except your
identifying code ("add code"). You can change your websites,
your name, address, password, contact information,
categories, and what name to print on your checks. Once you
have clicked the "update" button, your request will be sent
to your manager for approval. Once the manager of the
OfferForge South Africa system has approved it, the changes
will take effect.
The change password area simply allows you to change your
password - you will need to type in your current password in
order to change it to a new one.
There are several notifications that you may receive by
email if you wish. You can opt into a periodic newsletter,
you can receive updates regarding new or deactivated
campaigns, you can be sent a payment alert to let you know
each time a check is mailed to you, and you can receive an
alert each time a sale or a lead is generated. All of these
notifications are optional - you only receive them if you
choose to.
The delete account feature will send a request to the
manager of your OfferForge South Africa system to completely
remove your account. If you do not want to be an affiliate
of this network anymore, simply go here and click the "yes"
link.
The Terms of Agreement will simply display the terms of
agreement you signed in order to become a part of this
OfferForge South Africa network. You may review your
contract at any time through this page.
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PAYMENT INFO
This page is quite useful
for keeping track of how much and when the OfferForge South
Africa network has paid you. This page will show you how
much you are currently due to be paid (as of 30 days ago),
how much you have earned to date, and the difference - how
much you have been paid to date. This page will also display
your payment history - how much you received and the dates
on which you received it.
Overview Explanation of our Financial Reporting
Here's some handy tips on interpreting the financial
information on your Affiliate Payments page to help you make
sense of the data.
The Commissions Cleared to be Paid column refers to:
all the transactions you've referred to us since your last
payment,
which have been approved by the advertiser
we have invoiced and received payment from the advertiser
and have allocated to you for payment on your next payment
run.
The Amount Pending refers to everything you've earned since
your last payment run up to the current date. This can
change as advertisers approve sales and leads, add or change
sales values or update statuses. Consider it a running total
of your progress.
Total Commissions To Date is pretty self explanatory. That's
everything you've ever earned from us.
the formula is: (Total Paid To Date + Amount Cleared to be
Paid) = Total Commissions earned to Date
The Table at the bottom is a reconciliation showing the
individual payments we've made to you. If you don't see any
data here, then we have not made any payments yet.
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